Following Joe Blows email attack upon my team owner, I immediately called him. I asked him if he had lost his mind. Asking him how could he react to a message board post that unprofessionally. He became outraged. Did I not realize that we were playing on his website. He seemed absolutely surprised by the phone-call. I must have lost my mind to challenge him. And then he brought out the hammer yet again: If he had any more problems in the private league, he would shut it down before the end of season.

The phone call ended without resolution, but his might had made him right. I sat down at my computer. I found Godaddy.com and began searching available domain names. Two hours later, I bought the best URL I could find, FSRU.com (Naming the site Fantasy Sports R Us)- and paid for it for the longest term available, 10 years. My August vacation kicked in only a few days later, and other than a family stint in Cancun, I was buried at my computer for 10 days writing files for FSRU-16 hours per day-every day.

The entire site had to be drawn out from scratch so it was more than just rules pages, it was designer specs, links pages, page headers, site buttons; it was so much more than I envisioned on beginning the project. And just as one thing was nearing completion I would remember two more things I had forgotten that had to be done on the writing of the site, and oh yea, the updating of the specs, yet again. 10 days later I was “maybe” 15% done. It was scary. But September 11th, 2001, left a corporate director reliant on travel with minimum travel schedule and a lightened workload. As the country geared up for war, I spent hundreds of hours on FSRU and on righting a personal wrong.

 Part of the reason I did it was because I loved the hobby. I had played fantasy baseball and fantasy football for many years and I was committed to my keeper leagues. The other reason was because Joe “I just bought the website” Blow had pretty much forced me out of one of my leagues. I could not play Triple Play after that. He wasn't going to get away with it. I wanted him to at least consider selling the site and going back to his previous profession. Where he could wear a little hat, and say “would you like fries with that?”